Between building a CDP software for our clients and using Segment for our internal team, WebFX is well equipped to help your business.
93%
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“The Customer Data Platform has stood out as an impressive feature… From email interactions to each recorded phone meeting, you can easily reference the contact.”
Scott B (Director of Marketing), Review from Clutch.co
Rated 4.9/5 stars on G2
Rated 4.9/5 stars on Clutch
91%
Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
Activate Your Data with Segment CDP Consulting Services
Segment is a powerful customer data platform (CDP) to use, but it’s no small investment. You want to make sure you’re leveraging all its features and optimizing the platform correctly, so you can maximize your return on investment (ROI). With help from a Segment consultant like WebFX, you can utilize the platform better to make your investment worth every penny.
Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!
Segment Consulting Services that Help You Get More From Your Data
So, what can you expect with WebFX as your Segment CDP consultant? Here’s what we’ll do for you:
Whenever you invest in any kind of software, one of the most time-consuming parts is getting the software set up and optimized before you can use it. Every extra minute you have to spend trying to figure out how to do that best costs your business time (and money) and it takes longer to get value from your software.
As your Segment partner, we handle this part for you! You won’t have to spend hours pouring over online threads or help center articles trying to figure it out. Our skilled experts will get everything set up and optimized for you, so you can start focusing on leveraging the platform to grow your business. Not only that, you’ll start reaping the value of the software sooner!
Expert insights from
Ryan MaakeMarketing Operations Consultant at WebFX
“A CDP like Twilio’s Segment is an incredibly powerful tool that can streamline your entire data framework, but only if it’s set up correctly. Setting up and maintaining Segment as a CDP benefits greatly from the deep domain expertise of a consultant who’s extremely familiar with the platform.”
Segment enables your business to manage, collect, and leverage your data. But when you look at it, it can feel overwhelming to figure out how to do tasks like structuring your data or removing bad data.Â
That’s why Segment CDP solutions from WebFX are so valuable — you’ll have a team of experts that know how to leverage all the features of Segment to help you get the most from them. You’ll maximize your use of the platform, making every dollar invested worth it.
Expert insights from
Ryan MaakeMarketing Operations Consultant at WebFX
It’s a deep platform and using it to its full potential invites an understanding of several different technologies, including things like reverse ETL via SQL queries, expansive webhook capabilities, and custom JavaScript functions through Segment’s Node.js Functions runtime environment.
Segment also has native integrations with hundreds of existing apps on top of that
You want to know that your investment in Segment is the best move for your business. By investing in Segment consulting solutions from WebFX, you’ll know whether your investment in Segment CDP is worth it.
Leveraging the power of our client-exclusive revenue marketing platform, RevenueCloudFX, we can connect your CDP data to your marketing to help you better understand the ROI of your campaigns. You’ll get a clearer picture of your ROI, so you can see how your investment in Segment impacts it.
RevenueCloudFX & Segment: A Revenue-Driving Data Powerhouse
At WebFX, we offer something unique other Segment integrators don’t — RevenueCloudFX, our client-exclusive software that helps businesses like yours earn leads, close deals, and boost company revenue. By combining RevenueCloudFX and Segment, you create a data powerhouse that fuels your marketing and boosts your ROI.
Here’s how RevenueCloudFX can help you enhance your Segment experience:
Put Your Data to Work — Hire a Segment Consultant
You’ve already taken the first step to invest in a CDP to capture more data — now it’s time to put it to work. With the help of a Segment CDP partner like WebFX, you can set your business up for success, from onboarding to leveraging your data.
With the help of our proprietary marketing platform, RevenueCloudFX, you can leverage the data from your CDP to power your marketing campaigns and drive more revenue for your business.
A Powerful Alternative to Segment CDP for Data-Driven Digital Marketing
While Segment is an excellent tool for collecting and activating customer data, SMBs often need a simpler, marketing-focused solution that goes beyond data unification to drive real, measurable marketing results.Â
At WebFX, we understand that businesses not only want to manage their data effectively but also that turn data into actionable digital marketing strategies that boost ROI. RevenueCloudFX is our proprietary revenue-focused marketing platform that combines customer data insights with advanced marketing tools to help you achieve just that.
All-in-One Marketing Platform
Unlike Segment, which focuses solely on data collection and activation, RevenueCloudFX integrates powerful marketing tools like lead tracking, competitor tracking, and content analytics into a single platform. This means you can seamlessly:
Track and manage leads in real time.
Personalize website experiences.
Monitor competitor strategies.
Optimize SEO, PPC, and email campaigns.
With MCFX, your marketing and data tools are all in one place, saving you time, reducing costs, and streamlining your team’s workflow.
100% Set Up For You
While Segment works great for larger teams that are more equipped to handle APIs and integrations, SMB teams might find comfort knowing that WebFX has a dedicated DataTech[nology] team that spends 40+ hours within the first 2 months helping your business establish a data foundation of success.
Which means when you use RevenueCloudFX, you’re not just getting a platform- you’re getting a dedicated team of marketing strategists to help you leverage the data and tools effectively.
Revenue-Driven Insights
RevenueCloudFX doesn’t stop at unifying customer data — it turns that data into actionable insights that help you grow your bottom line. With tools like RevenueCloudFX, you can:
Attribute revenue to specific marketing efforts.
Identify high-value audience segments.
Forecast ROI and model growth scenarios.
Our platform is purpose-built for driving measurable results, making it ideal for businesses looking to maximize their marketing investments.
Built for Small to Mid-Sized Businesses
While Segment is a flexible, developer-friendly platform that often requires engineering resources to implement and maintain, RevenueCloudFX is designed specifically for small and mid-sized businesses that need a plug-and-play solution. With MCFX, you’ll get:
Pre-configured tools tailored to your industry.
Immediate access to actionable data insights.
Support from our team of 500+ marketing experts.
No coding or complex setup required — just results.
Choose RevenueCloudFX if You’re a SMB Looking for an
All-in-one Solution for Marketing & Customer Management
Complete marketing platform with CDP capabilities
Pre-configured tools with minimal setup required
20+ built-in tools to directly attribute marketing efforts to revenue
Includes SEO, PPC, lead tracking, competitor analysis, and personalization tools
Full-service support with DataTech strategists to guide your campaigns
Dedicated CDP for data collection and activation
Flexible but requires engineering expertise for setup and advanced use cases
Relies on external tools and integrations for ROI tracking
Focuses on integrating with third-party marketing tools
Limited support unless you purchase enterprise-level plans
FAQs about Segment and Segment consulting services
Segment is a customer data platform (CDP) that helps businesses collect, store, and organize valuable customer data. You can use this data to build customer analytics, which helps you make better marketing, product, and sales decisions.
Segment can be used by any business that wants to collect and organize data from prospects! They offer a free option for people to try it out, as well as a Team option for $120/month — the Team option being more ideal for smaller businesses.
If you’re a larger company or enterprise, Segment offers custom plans and pricing for those businesses.
The most common industries that leverage the platform include:
Not sure if you should hire a Segment consultant? Here are a few reasons why you’ll want to hire one:
You want to save time with setup: The setup process can take time if you aren’t familiar with the software — and time is money. By hiring a consultant, you speed up the setup process, so you can start leveraging the software faster.
You use Segment to its full potential: To get the most from your investment, you want to leverage all of Segment’s features and use them to their full potential. If you aren’t familiar with the platform, you might miss out on some value. A Segment CDP consultant will know how to use all the features and utilize them effectively for business growth.
You leverage your data effectively: It’s not enough to collect data — you need to leverage it. By investing in Segment consulting services, you’ll get a team of experts that know how to help you leverage your data to create impactful marketing campaigns that grow your business.
Scott B (Director of Marketing), Review from Clutch.co
Rated 4.9/5 stars on G2
Onboarding and set up
Technical consulting
ROI evaluation
